Book Summary:
Blink takes a look at the subconscious snap decisions we make everyday.
Related Book Summaries:
The Tipping Point – Malcolm Gladwell – Book Summary
Thinking Fast and Slow – Daniel Kahneman – Book Summary
Quotes:
There can be as much relevant information in the blink of an eye as there is in months of rational analysis.
Book Notes:
- Do you trust your intuition in your decision making process?
- Often times intuitive judgements can be superior to conscious ones.
- Our ability to make snap judgements allows our brains to relieve some of the cognitive load that builds on it each day.
- Our unconscious mind can differentiate between relevant and irrelevant information in a split second.
- Humans make far more snap judgements than you realise, we often invent rationalisations for them afterwards.
- Our decisions are also influenced heavily by subconscious associations, they can also alter our behaviour.
- Stress can make us blind to non verbal signals.
- Gain more life experiences to help reduce natural prejudices.
- To make better snap decisions ignore all irrelevant information.
